Rogers, Andrew
2018.
Exploring a Bayesian hierarchical structure within the behavioural perspective model.
PhD Thesis,
Cardiff University.
Item availability restricted. |
Rogers, Andrew, Foxall, Gordon R. ORCID: https://orcid.org/0000-0002-3572-6456 and Morgan, Peter H. ORCID: https://orcid.org/0000-0002-8555-3493 2017. Building consumer understanding by utilizing a Bayesian hierarchical structure within the behavioral perspective model. Behavior Analyst 40 (2) , pp. 419-455. 10.1007/s40614-017-0120-y |
Rogers, Andrew, Daunt, Kate L. ORCID: https://orcid.org/0000-0002-6741-4924, Morgan, Peter ORCID: https://orcid.org/0000-0002-8555-3493 and Beynon, Malcolm ORCID: https://orcid.org/0000-0002-5757-270X 2017. Examining the existence of double jeopardy and negative double jeopardy within Twitter. European Journal of Marketing 51 (7/8) , pp. 1224-1247. 10.1108/EJM-03-2015-0126 |
Rogers, Andrew, Morgan, Peter Huw ORCID: https://orcid.org/0000-0002-8555-3493 and Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 2016. Triple jeopardy in behavioural perspective. Foxall, Gordon Robert, ed. The Routledge Companion to Consumer Behavior Analysis, Routledge Companions in Business, Management and Accounting, Routledge, pp. 150-174. |