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Number of items: 29.

Page, Kelly L. and Reynolds, Nina 2015. Learning from a wiki way of learning. Studies in Higher Education 40 (6) , pp. 988-1013. 10.1080/03075079.2013.865158

Borerro, Juan Diego, Yousafzai, Shumaila Y., Javed, Uzma and Page, Kelly L. 2014. Expressive participation in internet social movements: Testing the moderating effect of technology readiness and sex on student SNS use. Computers in Human Behavior 30 , pp. 39-49. 10.1016/j.chb.2013.07.032

Borrero, Juan D., Yousafzai, Shumaila, Javed, Uzma and Page, Kelly L. 2014. Perceived value of social networking sites (SNS) in students' expressive participation in social movements. Journal of Research in Interactive Marketing 8 (1) , pp. 56-78. 10.1108/JRIM-03-2013-0015

Page, Kelly L., Robson, Mat and Uncles, Mark D. 2012. Perceptions of web knowledge and usability: When sex and experience matter. International Journal of Human - Computer Studies 70 (12) , pp. 907-919. 10.1016/j.ijhcs.2012.07.006

Baines, Paul, Fill, Chris and Page, Kelly L. 2012. Essentials of marketing. Oxford: Oxford University Press.

Page, Kelly L., Eren, Serden and Harrigan, Paul 2012. Closing the skills gap: Digital analytics in marketing education. Journal of Marketing Education

Page, Kelly L. and Pitt, Leyland 2011. Web 2.0, Social Media, and Creative Consumers: Special Issue [Editorial]. Journal of Consumer Behaviour 10 (6) , i-iii. 10.1002/cb.390

Page, Kelly L. 2011. Always in the field. Presented at: 6th Annual Joint University of Liverpool Management School and Keele University Institute for Public Policy and Management Symposium on Current Developments in Ethnographic Research in the Social and Management Sciences, Cardiff Business School, Cardiff, UK, 5-7 September 2011.

Page, Kelly L. 2011. A wiki way of learning. Presented at: QUILT Technology Enhanced Education Conference, Cardiff, UK, 6 May 2011.

Page, Kelly L. 2010. How the web makes me feel? Exploring youth emotional responses to the web. Presented at: Academy of Marketing Conference 2010, Coventry, UK, 6-8 July 2008.

Page, Kelly L. 2010. Defining social media expertise in a digital world. Presented at: Digital Media and Learning Conference (DML) 2010, San Diego, CA, USA, 18-20 February 2010.

Page, Kelly L. and Mapstone, Mark 2010. How does the web make youth feel? Exploring the positive digital native rhetoric. Journal of Marketing Management 26 (13-14) , pp. 1345-1366. 10.1080/0267257X.2010.523709

Beynon, Malcolm James and Page, Kelly L. 2010. Analysing incomplete consumer web data using the classification and ranking belief simplex (probabilistic reasoning and evolutionary computation). In: Casillas, Jorge and Martínez-López, Francisco J. eds. Marketing information systems using soft computing, Studies in Fuzziness and Soft Computing, vol. 258. Berlin: Springer, pp. 447-473. (10.1007/978-3-642-15606-9_24)

Baines, Paul, Fill, Chris and Page, Kelly L. 2010. Marketing (2nd ed.). Oxford: Oxford University Press.

Morgan, Robert E. and Page, Kelly L. 2008. Managing business transformation to deliver strategic agility. Strategic Change 17 (5-6) , pp. 155-168. 10.1002/jsc.823

Page, Kelly L., Robson, M. and Uncles, M. D 2007. Men and machines! Testing the moderating effects of usage context and gender on the relationship between web knowledge and web usability. Presented at: 36th EMAC Annual Conference, Reykjavik, Iceland, 22-25 May 2007.

Page, Kelly L. 2006. Measuring task-specific perceptions of the world wide web. Behaviour & Information Technology 25 (6) , pp. 469-477. 10.1080/01449290500347962

Page, Kelly L., Moss, G., Chelly, D. and Yabin, S. 2006. The provision of delivery information online: a missed opportunity. International Journal of Retail & Distribution Management 34 (4/5) , pp. 258-277. 10.1108/09590550610660224

Page, Kelly L. and Kubacki, K. 2005. How useful is the web where you live? Investigating consumer perceptions of the web in Poland and the UK. Presented at: 2005 Academy of Marketing Conference, Dublin, Ireland, 5-7 July 2005.

Page, Kelly L. 2005. Electronic Marketing: The Bigger Picture. The Marketing Review 5 (3) , pp. 243-262. 10.1362/146934705774538340

Page, Kelly L. and Uncles, M. 2004. Consumer Knowledge of the World Wide Web: Conceptualization and Measurement. Psychology & Marketing 21 (8) , pp. 573-591. 10.1002/mar.20023

Reynolds, Nina L., Page, Kelly L. and Burns, Jonathan 2004. The effect of web site quality and satisfaction on visit duration. Presented at: 2004 Academy of Marketing Conference, Cheltenham, UK, 6-9 July 2004.

Page, Kelly L. 2003. What do researchers really mean by usage? Measuring current web session usage experience. Presented at: 2003 Academy of Marketing Conference, Birmingham, UK, 8-11 July 2003.

Page, Kelly L. 2001. 'Internet Marketing'. Edited by J. N. Sheth, A. Eshghi and B. C. Krishnan. Orlando, Harcourt College, 2000; ISBN 0 03 0321336; 400pp; paperback; $44.50 [Book Review]. Brand Management 8 (4/5) , pp. 369-373.

Page, Kelly L. 2001. Internet marketing [Book Review]. Brand Management 8 (4-5) , pp. 371-373.

Handel, Roland, Cowley, Elizabeth and Page, Kelly L. 2000. Attitudes toward internet advertising implications for the world wide web. Presented at: ANZMAC 2000, Griffith University, QLD, Australia, 28 November – 1 December 2000.

Page, Kelly L. and Uncles, M. D. 2000. Perceived ease of web use and perceived usefulness of the web: Multi-item scale development. Presented at: ANZMAC 2000, Griffith University, QLD, Australia, 28 November – 1 December 2000.

Page, Kelly L. 1999. Media knowledge: Discussion and conceptualisation. Presented at: 28th EMAC Annual Conference, Berlin, Germany, 11-14 May 1999.

Page, Kelly L. 1997. The relationship between market mavenism and exploratory behavioural tendencies as mediated by optimum stimulation level. Presented at: ANZMAC 1997, Monash University, Melbourne, Australia, 1997.

This list was generated on Mon Jul 6 06:09:54 2020 BST.