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Opinion: kicking off about the World Cup of advertising [Newspaper Article]

Jewell, John 2014. Opinion: kicking off about the World Cup of advertising [Newspaper Article]. The Western Mail 2014 (2 Jun)

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Abstract

There's much more to this year's World Cup in Brazil than football. Dr John Jewell, director of undergraduate studies at Cardiff University's School of Journalism, pours himself a Budweiser and considers the evidence.

Item Type: Article
Date Type: Publication
Status: Published
Schools: Journalism, Media and Cultural Studies
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HE Transportation and Communications
H Social Sciences > HF Commerce
Uncontrolled Keywords: Advertising; World Cup; football.
Publisher: Media Wales
Last Modified: 18 Sep 2014 15:13
URI: http://orca-mwe.cf.ac.uk/id/eprint/60214

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