The role of learning and environment in determining export differentiation advantage

Kaleka, Anna and Berthon, P. 2004. The role of learning and environment in determining export differentiation advantage. Presented at: AMA Winter Educators' Conference 2004, Phoenix, AZ, USA, 6-9 February 2004. Published in: Cron, William L. and Low, George S. eds. Proceedings of 2004 AMA Winter Educators’ Conference: Marketing Theory and Applications. Chicago, IL, USA: American Marketing Association, p. 235.

Full text not available from this repository.

Item Type:	Conference or Workshop Item (Paper)
Date Type:	Publication
Status:	Published
Schools:	Business (Including Economics)
Subjects:	H Social Sciences > H Social Sciences (General)
Publisher:	American Marketing Association
ISBN:	9780877573098
Last Modified:	04 Jun 2017 05:33
URI:	http://orca-mwe.cf.ac.uk/id/eprint/52014

Actions (repository staff only)

Edit Item