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Managing and Marketing Technology by David Ford and Michael Saren [Book Review]

Davies, Fiona Margaret 2001. Managing and Marketing Technology by David Ford and Michael Saren [Book Review]. Journal of Marketing Management 17 (5-6) , pp. 609-614. 10.1362/026725701323366962

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Item Type: Article
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
Publisher: Taylor & Francis
ISSN: 0267-257x
Last Modified: 19 Mar 2016 09:25
URI: http://orca-mwe.cf.ac.uk/id/eprint/51776

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