Watkins, Rebecca, Molesworth, Mike and Grigore, Georgiana 2017. Selling without selling out: YouTube beauty gurus & the emotional labour of tribal entrepreneurship. Presented at: 9th Interpretivist Consumer Research Workshop (ICR), Stockholm, Sweden, 26-29 April 2017. |
Item Type: | Conference or Workshop Item (Paper) |
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Date Type: | Completion |
Status: | Unpublished |
Schools: | Business (Including Economics) |
Last Modified: | 01 Nov 2017 11:39 |
URI: | http://orca-mwe.cf.ac.uk/id/eprint/100053 |
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